{"id":25097,"date":"2025-05-17T06:56:33","date_gmt":"2025-05-17T04:56:33","guid":{"rendered":"https:\/\/www.appleking.cz\/blog\/?p=25097"},"modified":"2025-05-12T09:11:27","modified_gmt":"2025-05-12T07:11:27","slug":"apple-priprema-revoluciju-u-lansiranju-iphonea-novi-modeli-iphone-na-preklop-i-podjela-premijera-na-dva-datuma-godisnje","status":"publish","type":"post","link":"https:\/\/www.appleking.hr\/blog\/apple-priprema-revoluciju-u-lansiranju-iphonea-novi-modeli-iphone-na-preklop-i-podjela-premijera-na-dva-datuma-godisnje","title":{"rendered":"Apple priprema revoluciju u&nbsp;lansiranju iPhonea: Novi modeli, iPhone na&nbsp;preklop i&nbsp;podjela premijera na&nbsp;dva datuma godi\u0161nje!"},"content":{"rendered":"<p><a href=\"https:\/\/www.appleking.cz\/blog\/?attachment_id=24965#main\" rel=\"attachment wp-att-24965\"><img data-attachment-id=\"24965\" data-permalink=\"https:\/\/www.appleking.cz\/blog\/apple-chysta-revoluci-v-uvadeni-iphonu-prijdou-nove-modely-skladaci-iphone-a-rozdeleni-premier-do-dvou-terminu-v-roce\/iphone-fold-concept#main\" data-orig-file=\"https:\/\/www.appleking.hr\/blog\/wp-content\/uploads\/2025\/05\/iPhone-Fold-Concept.jpg\" data-orig-size=\"1000,600\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"iPhone-Fold-Concept\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/www.appleking.hr\/blog\/wp-content\/uploads\/2025\/05\/iPhone-Fold-Concept-300x180.jpg\" data-large-file=\"https:\/\/www.appleking.hr\/blog\/wp-content\/uploads\/2025\/05\/iPhone-Fold-Concept.jpg\" decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-24965\" src=\"https:\/\/www.appleking.cz\/blog\/wp-content\/uploads\/2025\/05\/iPhone-Fold-Concept.jpg\" alt=\"\" width=\"1000\" height=\"600\" srcset=\"https:\/\/www.appleking.hr\/blog\/wp-content\/uploads\/2025\/05\/iPhone-Fold-Concept.jpg 1000w, https:\/\/www.appleking.hr\/blog\/wp-content\/uploads\/2025\/05\/iPhone-Fold-Concept-300x180.jpg 300w, https:\/\/www.appleking.hr\/blog\/wp-content\/uploads\/2025\/05\/iPhone-Fold-Concept-768x461.jpg 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/a><\/p>\n<p>Apple se priprema zna\u010dajno promijeniti svoju tradicionalnu strategiju lansiranja novih iPhonea u&nbsp;nadolaze\u0107im godinama. Nakon vi\u0161e od&nbsp;desetlje\u0107a navikavanja na&nbsp;godi\u0161nju veliku rujansku premijeru svih novih modela, dolazi velika prekretnica &#8211; po\u010dev\u0161i od&nbsp;2026.&nbsp;godine, Apple \u0107e po\u010deti izdavati iPhonee u&nbsp;dva vala godi\u0161nje. Donosimo vam pregled planiranih inovacija do&nbsp;2028.&nbsp;godine prema uglednom analiti\u010daru Ming-Chi Kuou i&nbsp;informacijama iz The Informationa. \u0160to mo\u017eemo o\u010dekivati \u200b\u200bod iPhonea u&nbsp;nadolaze\u0107im godinama?<\/p>\n<h1><strong>Rujan kao vrhunac sezone za &#8222;Pro&#8220; modele \u2013 prolje\u0107e za jeftinije iPhonee<\/strong><\/h1>\n<p><a class=\"YsLeY\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.google.com\/url?sa=i&amp;url=https%3A%2F%2Fwww.appleking.cz%2Fblog%2Fcekate-na-novy-iphone-apple-letos-planuje-predstavit-rovnou-5-novych-modelu-na-co-se-u-nich-muzeme-tesit%2F60613-124734-iphone-17-slim-11-xl&amp;psig=AOvVaw3wlh1qzetHXpxACsLZ5Rw0&amp;ust=1746603343888000&amp;source=images&amp;cd=vfe&amp;opi=89978449&amp;ved=0CBQQjRxqFwoTCICBtNGqjo0DFQAAAAAdAAAAABAE\" target=\"_blank\" rel=\"noopener\" data-ved=\"0CBQQjRxqFwoTCICBtNGqjo0DFQAAAAAdAAAAABAE\" aria-label=\"P\u0159ej\u00edt na web Appleking.cz\"><img decoding=\"async\" class=\"sFlh5c FyHeAf iPVvYb\" src=\"https:\/\/www.appleking.cz\/blog\/wp-content\/uploads\/2025\/01\/60613-124734-iPhone-17-Slim-11-xl.jpg\" alt=\"60613-124734-iPhone-17-Slim-11-xl - AppleKing Blog\" \/><\/a><\/p>\n<p>Apple je odlu\u010dio podijeliti lansiranje svojih novih modela u&nbsp;dva dijela godine. Prema Kuu, razlog je uglavnom rastu\u0107a konkurencija &#8211; posebno kineski brendovi poput Huaweija, Xiaomija i&nbsp;Viva izdaju svoje vode\u0107e modele u&nbsp;prolje\u0107e, \u0161to stvara \u0161estomjese\u010dnu marketin\u0161ku prazninu za Apple. Osim toga, Apple je zabrinut da \u0107e lansiranjem previ\u0161e modela odjednom u&nbsp;rujnu nepotrebno &#8222;kanibalizirati&#8220; jedni druge.<\/p>\n<p>Kako \u0107e izgledati novi raspored?<\/p>\n<ul>\n<li>Prva polovica godine (prolje\u0107e): pristupa\u010dniji modeli, npr. &#8222;e&#8220; verzije ili osnovne varijante<\/li>\n<li>Druga polovica godine (jesen): premium modeli serije Pro, Pro Max, a&nbsp;sada i&nbsp;Slim (ili Air) ili sklopivi iPhone<\/li>\n<\/ul>\n\n\n<h1><strong>Koje iPhonee Apple planira u&nbsp;sljede\u0107e tri godine?<\/strong><\/h1>\n<p><a class=\"YsLeY\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.google.com\/url?sa=i&amp;url=https%3A%2F%2Fwww.macrumors.com%2F2025%2F05%2F03%2Fapple-split-iphone-launch-strategy%2F&amp;psig=AOvVaw2F4GVOaO50pAuTQw4nbinD&amp;ust=1746603365476000&amp;source=images&amp;cd=vfe&amp;opi=89978449&amp;ved=0CBQQjRxqFwoTCLjzwt6qjo0DFQAAAAAdAAAAABAE\" target=\"_blank\" rel=\"noopener\" data-ved=\"0CBQQjRxqFwoTCLjzwt6qjo0DFQAAAAAdAAAAABAE\" aria-label=\"P\u0159ej\u00edt na web MacRumors\"><img decoding=\"async\" class=\"sFlh5c FyHeAf iPVvYb\" src=\"https:\/\/images.macrumors.com\/t\/mhXeR5xMiuNEVboGJ_gnmJZkjNk=\/2250x\/article-new\/2025\/03\/Foldable-iPhone-2023-Feature-Iridescent-Search.jpg\" alt=\"Apple Plans Split iPhone Launch Strategy: Pro and Foldable in Fall 2026, Standard in Spring 2027 - MacRumors\" \/><\/a><\/p>\n<h4><strong>2025. \u2013 posljednja godina starog<\/strong><\/h4>\n<ul>\n<li>Jesen: iPhone&nbsp;17, iPhone&nbsp;17 Pro, iPhone&nbsp;17 Pro Max i&nbsp;iPhone&nbsp;17 Slim (ponekad se naziva iPhone&nbsp;17 Air)<\/li>\n<\/ul>\n<h4><strong>2026. \u2013 po\u010detak promjena<\/strong><\/h4>\n<ul>\n<li>Prolje\u0107e: iPhone&nbsp;17e \u2013 pristupa\u010dniji nasljednik iPhonea 16e, koji je sam zamijenio seriju iPhone SE<\/li>\n<li>Jesen: iPhone&nbsp;18 Pro, iPhone&nbsp;18 Pro Max, iPhone&nbsp;18 Slim i&nbsp;prvi iPhone na&nbsp;preklop<\/li>\n<\/ul>\n<p><strong>2027. \u2013 novi sustav se &#8222;uhodava&#8220;<\/strong><\/p>\n<ul>\n<li>Prolje\u0107e: iPhone&nbsp;18 i&nbsp;iPhone&nbsp;18e<\/li>\n<li>Jesen: iPhone&nbsp;19 Pro, iPhone&nbsp;19 Pro Max, iPhone&nbsp;19 Slim, iPhone druge generacije na&nbsp;preklop<\/li>\n<\/ul>\n<h4><strong>2028. \u2013 nastavak trenda<\/strong><\/h4>\n<ul>\n<li>Prolje\u0107e: iPhone&nbsp;19 i&nbsp;iPhone&nbsp;19e<\/li>\n<li>Jesen: jo\u0161 jedan val premium modela<\/li>\n<\/ul>\n<h1><strong>Novi modeli: &#8222;Slim&#8220;, &#8222;e&#8220; i&nbsp;sklopivi iPhone<\/strong><\/h1>\n<p><a class=\"YsLeY\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.google.com\/url?sa=i&amp;url=https%3A%2F%2Fwww.macrumors.com%2F2025%2F05%2F05%2Fkuo-iphone-17e-still-on-apple-2026-roadmap%2F&amp;psig=AOvVaw1ckPOmJ1X4KWkq69tneVOI&amp;ust=1746603393574000&amp;source=images&amp;cd=vfe&amp;opi=89978449&amp;ved=0CBQQjRxqFwoTCNjphemqjo0DFQAAAAAdAAAAABAE\" target=\"_blank\" rel=\"noopener\" data-ved=\"0CBQQjRxqFwoTCNjphemqjo0DFQAAAAAdAAAAABAE\" aria-label=\"P\u0159ej\u00edt na web MacRumors\"><img decoding=\"async\" class=\"sFlh5c FyHeAf iPVvYb\" src=\"https:\/\/images.macrumors.com\/t\/VxmsH7Gg0bRx9_91l2jD3esT6KM=\/1600x0\/article-new\/2025\/02\/iPhone-16e-Feature.jpg\" alt=\"Kuo: iPhone 17e Still on Apple's 2026 Roadmap - MacRumors\" \/><\/a><\/p>\n<p>Apple \u0107e u&nbsp;bliskoj budu\u0107nosti pro\u0161iriti svoju ponudu. Uz tradicionalne Pro i&nbsp;Pro Max modele, mo\u017eemo o\u010dekivati \u200b\u200bi nekoliko potpuno novih tipova:<\/p>\n<ul>\n<li>&#8222;e&#8220; modeli: nasljednici linije iPhone SE i&nbsp;iPhone&nbsp;16e &#8211; pristupa\u010dne varijante s&nbsp;osnovnim zna\u010dajkama<\/li>\n<li>&#8222;Slim&#8220; modeli: lagana alternativa dizajnu u&nbsp;odnosu na&nbsp;obi\u010dne modele &#8211; mogu\u0107e tanja i&nbsp;lak\u0161a konstrukcija.<\/li>\n<li>Sklopivi iPhone: premijera se o\u010dekuje u&nbsp;jesen 2026.; O&nbsp;ovom ure\u0111aju se jo\u0161 ne zna mnogo, ali bit \u0107e va\u017ean ulazak za Apple u&nbsp;novu kategoriju pametnih telefona.<\/li>\n<\/ul>\n<h1><strong>\u0160to Apple \u017eeli posti\u0107i ovom promjenom?<\/strong><\/h1>\n<p><a class=\"YsLeY\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.google.com\/url?sa=i&amp;url=https%3A%2F%2Ftoronto.citynews.ca%2F2024%2F10%2F28%2Fapple-launches-the-iphone-into-the-ai-era-with-free-software-update%2F&amp;psig=AOvVaw2oEE-GS8Ep5PpewYFNcAcE&amp;ust=1746603479057000&amp;source=images&amp;cd=vfe&amp;opi=89978449&amp;ved=0CBQQjRxqFwoTCPjgu5Orjo0DFQAAAAAdAAAAABAJ\" target=\"_blank\" rel=\"noopener\" data-ved=\"0CBQQjRxqFwoTCPjgu5Orjo0DFQAAAAAdAAAAABAJ\" aria-label=\"P\u0159ej\u00edt na web CityNews Toronto\"><img decoding=\"async\" class=\"sFlh5c FyHeAf iPVvYb\" src=\"https:\/\/toronto.citynews.ca\/wp-content\/blogs.dir\/sites\/10\/2024\/10\/3df9d1894197ef25349bec1958ca24ffad427034f4b5eafd6d41523a76bfe5f0-1024x682.jpg\" alt=\"Apple launches the iPhone into the AI era with free software update\" \/><\/a><\/p>\n<p>Prema analiti\u010darima i&nbsp;samom Kuu, novi pristup lansiranju proizvoda ima nekoliko ciljeva:<\/p>\n<ul>\n<li>Pove\u0107anje konkurentnosti na&nbsp;tr\u017ei\u0161tima gdje konkurenti ranije objavljuju svoje inovacije (posebno Kina)<\/li>\n<li>U\u010dinkovitiji marketing: modeli predstavljeni u&nbsp;razli\u010dito doba godine ne preklapaju se i&nbsp;svaki ima svoje mjesto za istaknuti se<\/li>\n<li>Bolje upravljanje proizvodnjom i&nbsp;logistikom u&nbsp;vrijeme kada Apple priprema sve&nbsp;raznovrsnije varijante iPhonea<\/li>\n<\/ul>\n<p>Apple se priprema za jednu od&nbsp;najve\u0107ih promjena u&nbsp;povijesti svoje mobilne divizije. Nakon vi\u0161e od&nbsp;deset godina ujedna\u010denih jesenskih premijera, unutar godine slijedi podijeljeni raspored, nove vrste ure\u0111aja i&nbsp;ulazak u&nbsp;segment telefona na&nbsp;preklop. Godina 2025.&nbsp;bit \u0107e posljednja godina takozvanog &#8222;starog na\u010dina&#8220;. Od&nbsp;2026.&nbsp;godine vidjet \u0107emo potpuno novu eru iPhonea \u2013 i&nbsp;definitivno \u0107e biti ne\u0161to \u010demu se mo\u017eemo veseliti!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Apple se priprema zna\u010dajno<a class=\"moretag\" href=\"https:\/\/www.appleking.hr\/blog\/apple-priprema-revoluciju-u-lansiranju-iphonea-novi-modeli-iphone-na-preklop-i-podjela-premijera-na-dva-datuma-godisnje\" data-id_post=\"25097\"> Pokra\u010dovat ve&nbsp;\u010dten\u00ed&#8230;<\/a><\/p>\n","protected":false},"author":21716,"featured_media":24965,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_options":[]},"categories":[3430],"tags":[],"jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.11 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Apple priprema revoluciju u lansiranju iPhonea: Novi modeli, iPhone na preklop i podjela premijera na dva datuma godi\u0161nje! - AppleKing Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.appleking.hr\/blog\/apple-priprema-revoluciju-u-lansiranju-iphonea-novi-modeli-iphone-na-preklop-i-podjela-premijera-na-dva-datuma-godisnje\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Apple priprema revoluciju u lansiranju iPhonea: Novi modeli, iPhone na preklop i podjela premijera na dva datuma godi\u0161nje! - AppleKing Blog\" \/>\n<meta property=\"og:description\" content=\"Apple se priprema zna\u010dajno promijeniti svoju tradicionalnu strategiju lansiranja novih iPhonea u&nbsp;nadolaze\u0107im godinama. 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